Supergay Spirits

Supergay Spirits

Supergay Spirits was established in 2020 with the belief that craft spirits should have more fun. Supergay sources organic grains and New York–based ingredients to create small batch spirits. Additionally, Supergay donates a percentage of its proceeds to LGBTQ+ foundations and other socially just causes that promote and cultivate equality, inclusion, and hospitality.

Cofounder Tom Jackson grew up working in restaurants before transitioning to a career of advertising and design, working with agencies such as Mother, R/GA, and McCann Worldwide to build brand identities and campaigns for companies like Stella Artois, Tanqueray, and Campari. Jackson is also the cofounder of GAYLETTER magazine, a bi-annual print publication that features the best of queer art and culture. He designed the Supergay label, collaborating with artist Black Wright for its bottle illustration. When not organizing New York City’s hottest events, Jackson can be found sipping an olive-oil washed Martini, slightly dirty, with two olives.

From “farm to disco”, Supergay wants to share its love for spirits while continuing to build the inclusive, diverse world we all wish to exist in—one delicious cocktail at a time. Continuing this mission beyond its flagship vodka, Supergay now produces a dry gin as well as a line of ready-to drink, vodka-based canned cocktails under the Two Fruits label.